Introduction
“Forever and for Always” is a heartfelt song by Canadian singer Shania Twain, released on April 7, 2003, as the fourth single from her fourth studio album, Up! (2002). Co-written by Twain and her then-husband, producer Robert John “Mutt” Lange, the track blends country and pop elements to create a timeless love ballad.
The song’s lyrics narrate a love story that begins in childhood and endures through the years, celebrating a bond that remains strong despite the passage of time. Twain has expressed that she finds inspiration in couples who fall in love as children and continue their relationship into old age, a theme vividly portrayed in both the song and its accompanying music video.
Commercially, “Forever and for Always” achieved significant success. In the United States, it became the best-performing single from Up! on country radio, peaking at number four on the Hot Country Songs chart and reaching number 20 on the Billboard Hot 100. Additionally, it topped the Adult Contemporary chart. Internationally, the song reached the top ten in six countries.
The song received critical acclaim, with reviewers drawing favorable comparisons to Twain’s earlier hit “You’re Still the One.” It was nominated for Best Country Song and Best Female Country Vocal Performance at the 46th Annual Grammy Awards. The music video, directed by Paul Boyd and filmed at Bethells Beach in New Zealand, visually narrates the enduring love story by depicting a couple at different life stages—childhood, adolescence, and old age. This visual representation resonated with audiences and earned the video the Female Video of the Year award at the 2004 CMT Flameworthy Awards.
“Forever and for Always” stands as a testament to Shania Twain’s ability to craft songs that touch on universal themes of love and commitment, solidifying its place as a beloved classic in her discography.
Video
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